China Marketing Podcast https://thechinaproject.com/series/china-marketing-podcast/ Tue, 24 Mar 2026 02:56:04 +0000 en-US © 2026 The China Project All things China. The China Project The China Project false https://thechinaproject.com/wp-content/uploads/2020/06/China-Marketing-Podcast-Logo1.png China Marketing Podcast https://thechinaproject.com/series/china-marketing-podcast/ No yes 00bd346d-a516-582e-9dc0-28c2567013b0 https://wordpress.org/?v=6.9.4 The state of China’s luxury market, with Chloé Reuter https://thechinaproject.com/podcast/the-state-of-chinas-luxury-market-with-chloe-reuter/ Wed, 12 Aug 2020 21:34:44 +0000 https://supchina.com/?post_type=podcast&p=194017 false no 0:00 No no Understanding Pinduoduo’s evolution, with Ada Yang https://thechinaproject.com/podcast/understanding-pinduoduos-evolution-with-ada-yang/ Wed, 05 Aug 2020 20:30:02 +0000 https://supchina.com/?post_type=podcast&p=193699 https://thechinaproject.com/wp-content/uploads/2020/08/CMP82.jpg Understanding Pinduoduo’s evolution, with Ada Yang false no 0:00 No no Marketing British brands to China, with Demi Ping of the China-Britain Business Council https://thechinaproject.com/podcast/marketing-british-brands-to-china-with-demi-ping-of-the-china-britain-business-council/ Thu, 30 Jul 2020 20:09:44 +0000 https://supchina.com/?post_type=podcast&p=193491 https://thechinaproject.com/wp-content/uploads/2020/07/China-Marketing-81.jpg Marketing British brands to China, with Demi Ping of the China-Britain Business Council false no 0:00 No no The China Marketing Pulse: July edition https://thechinaproject.com/podcast/the-china-marketing-pulse-july-edition/ Wed, 22 Jul 2020 20:27:19 +0000 https://supchina.com/?post_type=podcast&p=193093 https://thechinaproject.com/wp-content/uploads/2020/07/CMP80.jpg The China Marketing Pulse: July edition false no 0:00 No no Top tips for executing offline events in China https://thechinaproject.com/podcast/top-tips-for-executing-offline-events-in-china/ Wed, 15 Jul 2020 20:25:27 +0000 https://supchina.com/?post_type=podcast&p=192816 https://thechinaproject.com/wp-content/uploads/2020/07/CMP79-supchina-version.png Top tips for executing offline events in China false no 0:00 No no Private traffic 101: Breaking down China’s hottest marketing trend https://thechinaproject.com/podcast/private-traffic-101-breaking-down-chinas-hottest-marketing-trend/ Mon, 06 Jul 2020 21:16:26 +0000 https://supchina.com/?post_type=podcast&p=192421 https://thechinaproject.com/wp-content/uploads/2020/07/CMP-78-V2-1.png Private traffic 101: Breaking down China’s hottest marketing trend false no 0:00 No no Perfect Diary parent company Yatsen launches new brand Abby’s Choice https://thechinaproject.com/podcast/perfect-diary-parent-company-yatsen-launches-new-brand-abbys-choice/ Fri, 12 Jun 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/perfect-diary-parent-company-yatsen-launches-new-brand-abbys-choice/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP76.png Perfect Diary parent company Yatsen launches new brand Abby’s Choice false no 0:00 No no The Pulse: Bite-sized news and updates on China’s marketing industry https://thechinaproject.com/podcast/the-pulse-bite-sized-news-and-updates-on-chinas-marketing-industry/ Thu, 04 Jun 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/the-pulse-bite-sized-news-and-updates-on-chinas-marketing-industry/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP75-820x500-1.jpg The Pulse: Bite-sized news and updates on China’s marketing industry false no 0:00 No no Why Chinese brands are gaining the upper hand, with Doris Ke https://thechinaproject.com/podcast/why-chinese-brands-are-gaining-the-upper-hand-with-doris-ke/ Wed, 27 May 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/why-chinese-brands-are-gaining-the-upper-hand-with-doris-ke/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP74-1.png Why Chinese brands are gaining the upper hand, with Doris Ke false no 0:00 No no Retention marketing masterclass with PARKLU CMO Elijah Whaley https://thechinaproject.com/podcast/retention-marketing-masterclass-with-parklu-cmo-elijah-whaley/ Thu, 21 May 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/retention-marketing-masterclass-with-parklu-cmo-elijah-whaley/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP73.png Retention marketing masterclass with PARKLU CMO Elijah Whaley false no 0:00 No no Offline events, educational content, and corporate partnerships: China marketing tactics for SMEs https://thechinaproject.com/podcast/offline-events-educational-content-and-corporate-partnerships-china-marketing-tactics-for-smes/ Wed, 13 May 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/offline-events-educational-content-and-corporate-partnerships-china-marketing-tactics-for-smes/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP72-1.png Offline events, educational content, and corporate partnerships: China marketing tactics for SMEs false no 0:00 No no Not on Bilibili yet? Here’s why your brand should consider it https://thechinaproject.com/podcast/not-on-bilibili-yet-heres-why-your-brand-should-consider-it/ Thu, 07 May 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/not-on-bilibili-yet-heres-why-your-brand-should-consider-it/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP-71.png Not on Bilibili yet? Here’s why your brand should consider it false no 0:00 No no The massive growth of ecommerce livestreaming during COVID-19 https://thechinaproject.com/podcast/the-massive-growth-of-ecommerce-livestreaming-during-covid-19/ Wed, 15 Apr 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/the-massive-growth-of-ecommerce-livestreaming-during-covid-19/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP70-1.png The massive growth of ecommerce livestreaming during COVID-19 false no 0:00 No no 16 catchphrases that Chinese livestreamers use to engage their audiences and drive sales https://thechinaproject.com/podcast/16-catchphrases-that-chinese-livestreamers-use-to-engage-their-audiences-and-drive-sales/ Wed, 08 Apr 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/16-catchphrases-that-chinese-livestreamers-use-to-engage-their-audiences-and-drive-sales/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP-69-820x500-1.png 16 catchphrases that Chinese livestreamers use to engage their audiences and drive sales false no 0:00 No no Programmatic advertising in China, with David Nottingham of iPinYou https://thechinaproject.com/podcast/programmatic-advertising-in-china-with-david-nottingham-of-ipinyou/ Wed, 01 Apr 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/programmatic-advertising-in-china-with-david-nottingham-of-ipinyou/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP-68-820x500-2.jpg Programmatic advertising in China, with David Nottingham of iPinYou false no 0:00 No no Rethinking the WeChat user experience: Personalization, commerce, and customer journeys with Tom Kruger of Chatly https://thechinaproject.com/podcast/rethinking-the-wechat-user-experience-personalization-commerce-and-customer-journeys-with-tom-kruger-of-chatly/ Thu, 26 Mar 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/rethinking-the-wechat-user-experience-personalization-commerce-and-customer-journeys-with-tom-kruger-of-chatly/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP67.png Rethinking the WeChat user experience: Personalization, commerce, and customer journeys with Tom Kruger of Chatly false no 0:00 No no Should your brand enter the China market? https://thechinaproject.com/podcast/should-your-brand-enter-the-china-market/ Wed, 18 Mar 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/should-your-brand-enter-the-china-market/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP66.png Should your brand enter the China market? false no 0:00 No no How to create engaging WeChat content, with Olivia Plotnick https://thechinaproject.com/podcast/how-to-create-engaging-wechat-content-with-olivia-plotnick/ Thu, 12 Mar 2020 04:00:00 +0000 https://spch.dialoguetheory.com/podcast/how-to-create-engaging-wechat-content-with-olivia-plotnick/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP65-820x500-1.jpg How to create engaging WeChat content, with Olivia Plotnick false no 0:00 No no An overview of China’s burgeoning fragrance market with Dao Nguyen, founder of ESSENZIA https://thechinaproject.com/podcast/an-overview-of-chinas-burgeoning-fragrance-market-with-dao-nguyen-founder-of-essenzia/ Wed, 04 Mar 2020 05:00:00 +0000 https://spch.dialoguetheory.com/podcast/an-overview-of-chinas-burgeoning-fragrance-market-with-dao-nguyen-founder-of-essenzia/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP64.png An overview of China’s burgeoning fragrance market with Dao Nguyen, founder of ESSENZIA false no 0:00 No no How to build and retain a Chinese team with Elisa Harca, CEO of Red Ant Asia https://thechinaproject.com/podcast/how-to-build-and-retain-a-chinese-team-with-elisa-harca-ceo-of-red-ant-asia/ Wed, 26 Feb 2020 05:00:00 +0000 https://spch.dialoguetheory.com/podcast/how-to-build-and-retain-a-chinese-team-with-elisa-harca-ceo-of-red-ant-asia/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP63.png How to build and retain a Chinese team with Elisa Harca, CEO of Red Ant Asia false no 0:00 No no The secrets behind a fast-growing Chinese DTC brand https://thechinaproject.com/podcast/the-secrets-behind-a-fast-growing-chinese-dtc-brand/ Tue, 18 Feb 2020 05:00:00 +0000 https://spch.dialoguetheory.com/podcast/the-secrets-behind-a-fast-growing-chinese-dtc-brand/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP62-820x500-2.jpg The secrets behind a fast-growing Chinese DTC brand false no 0:00 No no Online under lockdown: How brands and businesses can navigate the coronavirus epidemic https://thechinaproject.com/podcast/online-under-lockdown-how-brands-and-businesses-can-navigate-the-coronavirus-epidemic/ Wed, 12 Feb 2020 05:00:00 +0000 https://spch.dialoguetheory.com/podcast/online-under-lockdown-how-brands-and-businesses-can-navigate-the-coronavirus-epidemic/ https://thechinaproject.com/wp-content/uploads/2020/06/CMP61.png Online under lockdown: How brands and businesses can navigate the coronavirus epidemic false no 0:00 No no Breaking down China’s male beauty trend https://thechinaproject.com/podcast/breaking-down-chinas-male-beauty-trend/ Tue, 04 Feb 2020 05:00:00 +0000 https://spch.dialoguetheory.com/podcast/breaking-down-chinas-male-beauty-trend/ https://thechinaproject.com/wp-content/uploads/2020/06/Joyce-Shen.png Breaking down China’s male beauty trend false no 0:00 No no Three key China marketing trends for 2020 with Qumin founder Arnold Ma https://thechinaproject.com/podcast/three-key-china-marketing-trends-for-2020-with-qumin-founder-arnold-ma/ Wed, 29 Jan 2020 05:00:00 +0000 https://spch.dialoguetheory.com/podcast/three-key-china-marketing-trends-for-2020-with-qumin-founder-arnold-ma/ https://thechinaproject.com/wp-content/uploads/2020/06/Arnold-Ma-820x500-1.jpg Three key China marketing trends for 2020 with Qumin founder Arnold Ma false no 0:00 No no Is ecommerce livestreaming in China a good fit for your brand? https://thechinaproject.com/podcast/is-ecommerce-livestreaming-in-china-a-good-fit-for-your-brand/ Tue, 28 Jan 2020 05:00:00 +0000 https://spch.dialoguetheory.com/podcast/is-ecommerce-livestreaming-in-china-a-good-fit-for-your-brand/ https://thechinaproject.com/wp-content/uploads/2020/06/Ron-Wardle-820x500-1.jpg Is ecommerce livestreaming in China a good fit for your brand? false no 0:00 No no