China’s tech giants are cloning the Apple Store

Business & Technology

Alibaba and DJI, facing a slowdown in the growth of ecommerce, are turning toward physical stores, which can offer customers hands-on explorations of products and loyalty-engendering customer service. "In the coming years, we anticipate the birth of a reimagined retail industry, driven by the integration of online, offline, logistics and data,” wrote Jack Ma, Alibaba's co-founder, in a note to shareholders in October.