Everything everywhere all at once: Chinese philanthropy is leapfrogging right to a tech-forward strategy — Takeaways for appealing to U.S. Next Gen donors
Philanthropy in China is in the middle of doing everything everywhere all at once — building a broad-based culture of charitable giving; appealing to a new generation of donors; and experimenting with the use of technology to meet these goals. These developments took decades, if not centuries, to evolve in the West. This dizzying growth means mainstream Chinese philanthropy has developed in the era of smartphones and mobile payments almost right from its start. China’s leapfrogging into tech-forward fundraising maps onto what Millennial and Gen Z donors seek in their charitable giving, and offers interesting takeaways for global practitioners.
